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Customer Interview Script Generator

Generate bias-free, structured interview questions to validate your startup idea using behavioral psychology.

Problem Discovery Script (The Mom Test Framework)

Core Questions

1. Tell me about the last time you tried to solve [Problem Domain].
2. What was the hardest part about doing that?
3. Why was that specifically hard?
4. What, if anything, have you done to try to solve this problem?
5. What do you not love about the solutions you've tried?

Critical Pitfalls to Avoid

  • Asking 'Would you use a product that does X?' (Forces them to lie to be polite)
  • Asking about the future rather than past behavior.
  • Pitching your solution before they finish explaining their workflow.

Frequently Asked Questions

What is 'The Mom Test'?

'The Mom Test' is a framework by Rob Fitzpatrick that states you should never ask people if your idea is good, because they will lie to you to protect your feelings. Instead, ask them about their life and their past behaviors.

Why avoid hypothetical questions?

Humans are terrible at predicting their future behavior. If you ask someone if they will go to the gym next week, they will say yes. If you ask them how many times they went last week, you get the truth.

How many interviews do I need?

Usually, patterns emerge after 5-10 targeted interviews. Once you can predict what the next person is going to complain about before they say it, you have validated the problem.

The Science of Talking to Users

Most startup founders ruin their user interviews within the first five minutes. By pitching their solution instead of extracting the user's pain, they solicit polite lies ("That sounds like a great idea!") rather than actionable data. The customer interview script generator relies on proven frameworks like The Mom Test and Van Westendorp pricing models to eliminate emotional bias from your product validation process. Do not build software without this.

If you want to know if someone will buy your product, you must determine what they are already spending to solve the problem today. Our generator dynamically adjusts the questioning flow based on whether you are doing generative problem discovery, feature requirement gathering, or hard pricing tests. Essential reading includes how to conduct user interviews, avoiding false positives in product validation, structuring a B2B SaaS discovery call, determining user willingness to pay, and utilizing behavioral economics to price software products.

Relevant Links

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